In order to interpret and foresee the most contemporary jewelry trends and to continue to meet the consensus of a consumer who is increasingly attentive to continuous changes, increasingly projecting a value of image and originality as social recognition, DonnaOro launches a new elegant advertising campaign.

An effective, versatile and transversal planning that touches all the different communication channels to strengthen and renew the link between brand recognition and its consequent reliability, up to the contemporary identification of the customer with the historical brand.